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Product note · DataFluxo4 min read

Counting before revealing changes prospecting.

A large list can look promising until the team learns that few records contain a usable channel. Counting needs to happen before a contact is purchased, not after.

Written byVanessa AndradeFounder · Product and engineering

A credit should reveal an opportunity the team chose to work, not fund a blind search.

01

Define the market first

In DataFluxo, research starts with the company profile: activity, region, size, registration status, and other criteria from Brazil’s official CNPJ registry. The result shows how many companies exist in that segment and how many already have mobile numbers available to reveal.

That order matters. Users can adjust a segment, compare alternatives, and understand coverage before committing credits. The question shifts from “how many contacts can I buy?” to “which market do I want to work now?”.

02

Revealing is a work decision

One credit reveals one mobile number, once. The contact remains available afterward; emails do not consume credits, and unused credits remain in the account. Cost is tied to the moment when there is actual intent to reach out.

On-demand enrichment still matters, but it stops being an abstract promise of volume. Each phone number carries the source, date, and context that could be observed.

03

The call completes the cycle

A revealed contact enters a work queue. The seller can call, open WhatsApp, schedule a follow-up, and record whether somebody answered, the number was wrong, or the person had left the company.

Those outcomes do more than update a funnel. They create operational memory about data quality and help determine what deserves a place in the next queue.

This note records a decision and the state observed on its publication date. The product will continue to evolve.

Vanessa Andrade

DataFluxo

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